This initiative aims to improve accessibility and boost tourism by securing direct flights into Noonu Maafaru International Airport. A multi-pronged approach will begin with market research to identify potential routes and target demographics. An economic impact study will demonstrate the significant benefits for the atoll's economy. Building strong relationships with airlines, travel operators, and government stakeholders will be crucial. A compelling case highlighting the economic potential and unique experiences Noonu Atoll offers will be developed. Targeted public relations and media outreach will raise awareness. Government relations and policy advocacy will secure support for establishing direct flights. Direct negotiations with airlines and travel operators will be a key step in securing these vital connections. Progress will be monitored and evaluated to ensure continued efforts towards achieving this strategic goal.